Puregold to level up their annual music tradition to bring OPMCON 2025 on the world's biggest indoor arena with today’s brightest music stars - BINI, SB19, Sunkissed Lola, and Flow G along with new collaborators G22, Skusta Clee, and KAIA July 5, 2025.
Get ready OPM fans! Puregold is set to level up and make music history with OPMCON 2025, a mega-concert that promises to be the loudest and proudest celebration of Filipino music this year.
Scheduled this July 5, 2025 at the Philippine Arena, Puregold OPMCON 2025 is part of the wildly-successful Nasa Atin Ang Panalo campaign, and will bring together a powerhouse lineup of Filipino artists who have long been part of the Puregold family – SB19, BINI, Sunkissed Lola, and Flow G – along with new collaborators G22, Skusta Clee, and KAIA.
A potentially epic night of music, talent, and Pinoy pride, Puregold OPMCON 2025 promises to be the pinnacle of the campaign’s second year as it continues to champion Original Pinoy Music (OPM).
SB19 and BINI will be making their first return to Philippine Arena after their respective sold-out World Tour kick-offs at the famed venue. The Nation's Girl Group launched their BINIVerse World Tour opener last February 15, while The Ppop Kings will do two nights at the end of May 31 and June 1 in suppport of their current album Simula at Wakas.
Nasa Atin Ang Panalo features an all new roster of some of the most talked about names in the Philippine music scene—G22, Skusta Clee, and KAIA—who will bring their own sound, grit, and panalo stories to the stage.
G22, dubbed as P-POP’s alpha females, continues to stun audiences with their powerhouse vocals, intensity, and unstoppable energy. Since debuting in 2022, members AJ, Alfea, and Jaz have serially released a slew of hits such as “Bang,” “Boomerang,” “Limitless”—and their latest, “Pa-Pa-Pa-Palaban.”
G22’s music video collaboration with Puregold, “Pagpili,” was released last April 9 and quickly racked up over 4 million views in four weeks. The song’s message emboldens and encourages everyone to choose with confidence and say it loud.
Meanwhile, Skusta Clee, one of the most influential and biggest names in Filipino hip-hop today, dropped a powerful track titled “Sari-Saring Kwento” May 8, an explosive collab with fellow rap phenom Flow G, featuring sharp bars, infectious beats, and a message that cuts deep for every Pinoy listener.
Also joining the movement is KAIA, the five-member P-POP girl group known for bold visuals and empowering anthems. Members Angela, Charice, Alexa, Sophia, and Charlotte are slated to drop their “Kaya Mo” music video this June 12—perfectly timed for Independence Day to celebrate Filipina pride, independence, and strength.
“Nasa Atin Ang Panalo has evolved into something more purposeful than a campaign. It’s now a crusade—one that celebrates the strength, dreams, and talents of Filipinos,” Ivy Hayagan-Piedad, Senior Marketing Manager of Puregold, shares. “Through this platform, we hope to showcase our homegrown artists and inspire Puregold members and customers as they relish original panalo music on a world-class stage."
First ticket-selling for Puregold OPMCON 2025 happens on May 16–17 at the Tindahan ni Aling Puring Sari-Sari Store Convention at the World Trade Center, Pasay.
Ticket mechanics will be announced via Puregold’s social media pages. Ticket mechanics will be announced via Puregold’s social media pages. For more updates, subscribe now to Puregold Channel on YouTube, like @puregold.shopping on Facebook, follow @puregold_ph on Instagram and Twitter, and @puregoldph on TikTok.